The Muamalat Newsletter Vol. 1 2024

FEM eNewsletter | June 2024 57 Ikhmal Afiq Bin Ahmad Azmi ikhmalaazmi@gmail.com 011-2851 0154 Factors Affecting Gen Z's Mobile Banking Adoption INTRODUCTION Lack adoption of mobile banking Unfamiliarity with advanced technology The needs for enhanced cybersecurity Trust in data privacy Lack of Sharia Compliance To identify the relationship between Perceived Ease Of Use, Perceived Usefulness, Perceived Security, Perceived Trust & Sharia Compliance and Gen Z's adoption of Mobile Banking Gen Z are known for their digital savviness and comfort with technology Malaysia, with a predominantly GenZ population (8.4 million as of 2023, according to DOSM), that actively involved in the Mobile Banking COVID-19 pandemic has further accelerated the shift towards digital banking solutions The increasing trend of Gen Z turning to mobile banking as their primary mode of managing their finances Problem Statement CONTACT INFORMATION GUIDANCE PROF. MADYA DR. SYADIYAH BINTI ABDUL SHUKOR (LECTURER) Research Questions How does the Perceived Ease Of Use, Perceived Usefulness, Perceived Security, Perceived Trust & Sharia Compliance and Gen Z's adoption of Mobile Banking Research Objectives Methodology This research proposal provides a concreate theoretical framework for identifying the key factors affecting Gen Z's mobile banking adoption. CONCLUSION DR. HANIM BINTI HJ MISBAH (SUPERVISOR) 250 H1: Perceived ease of use (PEOU) H2: Perceived usefulness (PU) H3: Perceived security (PS) H4: Perceived trust (PT) H5: Sharia compliance (SC) Mobile banking adoption (MBA) Mobile banking adoption (MBA) Mobile banking adoption (MBA) Mobile banking adoption (MBA) Mobile banking adoption (MBA) Hypothesis TOPIC: